Fairuza Rikha Amri, Endang Sulistya Rini, Beby Karina Fawzeea Sembiring. THE EFFECT OF PRICE AND WORD OF MOUTH ON PURCHASING DECISIONS WITH BRAND IMAGE AS AN INTERVENING VARIABLE AT WARKOP AGAM STABAT. BESTI [Internet]. 2026 Mar. 11 [cited 2026 Sep. 13];4(1):645-9. Available from: https://bestijournal.org/index.php/go/article/view/165